Peter O'Sullivan On Blogger: A Look at the Professional Benefits of Digiday+

Tuesday, October 6, 2020

A Look at the Professional Benefits of Digiday+

A former vice president of sales at Quantcast in San Francisco, sales executive Peter O'Sullivan currently serves as the technology category lead for Facebook. To supplement his professional work in San Francisco, Peter O'Sullivan regularly attends industry events such as media advertising events and Digiday Advertising conferences.

Since its founding in 2008, Digiday has published high-quality daily news and articles for professionals in the advertising, publishing, and media industries. In addition to creating daily content, the organization hosts a wide range of marketing forums, summits, and virtual events that cover topics such as modern retail and the future of work. Moreover, Digiday offers enhanced resources and benefits through its Digiday+ program.

A subscription-based service, Digiday+ helps media and marketing leaders gain an edge by staying more informed and more connected. The service offers unlimited Digiday content in addition to a range of exclusive analyses and insights designed to inform decision-making and help navigate industry dynamics. Moreover, subscribers enjoy exclusive content, original research, practical reports and guides, and live digital events such as weekly Plus Talks and virtual networking opportunities.

For further information on Digiday+, visit www.digiday.com.

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About Peter O'Sullivan

A resident of San Francisco, California, Peter O’Sullivan received a bachelor’s degree in history and political science from Saint Anselm College more than 25 years ago. While in school, he spent his last 2 years leading the institution’s history society and playing on the school’s rugby team. From Saint Anselm College, Peter O’Sullivan joined Ziff-Davis Publishing Company in San Francisco. During the 4 years he worked for the business, he was awarded the Chairman’s Club Gold Award for the company’s top 5 percent of worldwide salespeople.

Following his tenure at Ziff-Davis, he joined Geocities as the San Francisco Bay Area sales manager. Despite holding this position for only a year, he hired 10 salespeople and more than doubled revenue between 1998 and 1999. He subsequently held such positions as western advertising director for Internet Appliance Network, chief revenue officer for Twelvefold Media, and area vice president of the western region for Quantcast.

These positions led to extensive experience in sales management that Mr. O’Sullivan brought with him to his current role as category lead of technology at Facebook. In his present position, he is responsible for communicating with and motivating team members around the world. He also maintains an active role with different charitable and for-profit organizations. He serves on the board of advisors for the Ronald McDonald House, and also regularly attends media advertising events and Digiday advertising conferences.